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About Us

From Maku to Istanbul,
a journey of heritage

A jewellery house with roots in Maku, drawing inspiration from the cultural heritage of the Shusha Mountains, and brought to life in Istanbul.

Who we are

The memory of a land, a contemporary language of jewellery

Shusha Diamond was born from a desire to carry the cultural memory of a region into today’s language of jewellery. It unites traditional craftsmanship with contemporary design, tracing origin, meaning and continuity in every piece it makes. For us, a jewel is not merely an object — it is a heritage that gains value through the story it carries.

Origin

Two lands, a single elegance

Our story runs from the legacy of a mountain range to the master hands of Istanbul.

01

Maku

The land our roots reach into. The brand’s story begins with the cultural memory of this region.

02

Shusha Mountains

Our source of inspiration. The region’s nature and cultural heritage shape the spirit of our design language.

03

Istanbul

The city where we came to life. Every design takes shape in master hands at our Istanbul atelier.

Our symbol

Xarı Bülbül

At the heart of our brand identity stands the Xarı Bülbül, a rare orchid native to the Shusha region. For us this flower represents origin, elegance and continuity — the quiet resilience within a seemingly fragile form. We keep its graceful line and meaning alive in every collection.

Xarı Bülbül

Founders

Founded on a shared belief

Two founding partners brought the brand together around a single conviction: craftsmanship, design integrity and uncompromising quality.

V

Vakif Dedehan

Founding Partner
H

Hafez Ranjbari

Founding Partner

Our values

The foundation of every design

Every piece made in our Istanbul atelier is shaped around four core values.

01

Craftsmanship

Every piece comes to life in our masters’ hands, with the rigour of traditional craft.

02

Design integrity

A consistent, original design language uniting cultural heritage with contemporary aesthetics.

03

Material quality

Certified stones and carefully selected precious metals — an uncompromising standard.

04

Meaning & identity

Our aim is not merely to make jewellery, but to offer collections that carry meaning, identity and value.

Maku → Istanbul
From origin to atelier
Handmade
Istanbul atelier
Xarı Bülbül
Brand symbol
Sustainable
Local craft, global vision

Invitation

Wear our story

Explore our collections, where local craftsmanship meets a global vision, or get in touch — let’s design what is yours, together.

Shusha Diamond collection